Rohnert Park, CA; September 4, 2019 – Traditional Medicinals, a Certified B Corporation, has been named a Best For The World honoree in recognition of their company’s positive impact on the environment, their workforce, their local communities, their suppliers, their customers, and their corporate governance. Traditional Medicinals ranks in the top 10% of all B Corps across all of these impact areas, earning them a well-deserved spot on the Best For The World: Overall list. Whether it’s commitment to our communities or dedication to the environment, Traditional Medicinals has set the bar for responsible and successful businesses around the world.
“I am motivated each day to get to work alongside the professional men and women at TM who drive our overall impact as a company. Each time we are recognized and awarded for our environmental and sustainability expertise please know that it is each of your efforts that earn us these awards. Thank you for always believing in our mission and for continuing to keep our planet, its people and our communities at the core of our business. Because of you, we have received this wonderful distinction which further allows us to use our business as a force for good and to drive change in the world.” – Blair Kellison, CEO at Traditional Medicinals
Best For The World recognition is administered by B Lab, the global nonprofit that certifies and supports Certified B Corporations, which are for-profit companies dedicated to using business as a force for good. Today there are 3,000 Certified B Corporations across 64 countries and 150 industries, unified by one common goal: to redefine success in business.
B Corps meet the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose. B Corp Certification doesn’t just evaluate a product or service, it assesses the overall positive impact of the company that stands behind it—like Traditional Medicinals. Using the B Impact Assessment, B Lab evaluates how a company’s operations and business model impact its workers, community, environment, and customers. To achieve the B Corp Certification, a company must achieve a score of at least 80 points on the assessment.
“We’re incredibly proud of this year’s Best For The World honorees,” says Anthea Kelsick, Chief Marketing Officer of B Lab. “These inspiring companies represent the kinds of business models and impact-driven business strategies that are building a new economy—one that is inclusive, regenerative, and delivers value to all stakeholders, not just shareholders. To that end, B Corps like Traditional Medicinals are redefining capitalism and showing that it actually can work for everyone.”
1,000 B Corps from 44 countries were named to the 2019 Best For The World lists, including Patagonia, Beautycounter, Dr. Bronner’s, TOMS, Seventh Generation, and Greyston Bakery. The 2019 Best For The World honorees are determined based on the verified B Impact Assessments of Certified B Corporations. The full lists are available on https://bcorporation.net/.
About Traditional Medicinals: In 1974, community activist Drake Sadler and fourth-generation herbalist Rosemary Gladstar launched Traditional Medicinals, a medicinal herbal tea company. With the goal of reviving herbalism in North America, they traveled to the source of medicinal plants—often in remote, rural areas. On their travels, they were shocked to discover the poor social, living and working conditions of the mostly indigenous and impoverished herb farmers and wild collectors.
Following the principles of right livelihood, the company pioneered a new ethical sourcing model by promoting organic agriculture, developing long-term equitable and fair trading relationships, and investing in these sourcing communities.
Over four decades later, their teas are still formulated by herbalists, sourced responsibly and tested for quality by plant scientists. Their purposeful mission continues through your conscious choice to support Traditional Medicinals. Hoping to empower consumers to take responsibility for their own health, Traditional Medicinals believes in creating the highest quality products by considering every step of the process from their farms to your pantry, from sustainability and responsible sourcing, to social business practices. Plant Power for a Better You® isn’t just a tagline—it’s our mission.
Contact: Mazy Rhuberg, Marketing Director; firstname.lastname@example.org
About B Lab: B Lab is a nonprofit that serves a global movement of people using business as a force for good. B Lab’s initiatives include B Corp Certification, administration of the B Impact Management programs and software, and advocacy for governance structures like the benefit corporation. B Lab’s vision is of an inclusive and sustainable economy that creates a shared prosperity for all. To date, there are 3,000 Certified B Corps in over 150 industries and 64 countries, and over 50,000 companies use the B Impact Assessment. For more information, visit https://bcorporation.net/
B Lab Contact: Hannah Munger; Manager, PR & Communications; email@example.com; +1 212-608-4150